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ORANGE THEORY FITNESS
Orange Theory Fitness (multiple locations) noticed that their online presence, specifically Instagram, wasn't reflecting the quality of their service or generating leads. We are currently working with them to target a specific demographic based on each location, as well as adding more art direction on each of their Instagram accounts, and providing analytical tracking info. An increase in response of 85% has been shown on average for each post done in partnership with EAA.
Two unique catering and events
Two Unique signed up for our Market Leader package and within 1 week grew their Instagram followers by 400%. What's more is they noticed their followers are specifically their demographic.
Facebook and Instagram ads are currently run to maintain a social media presence that stays in the eyes of specific markets online in the Metro Detroit area.
A Youtube video, in coordination with the Detroit Tigers, is being made to showcase their credibility as the most trusted and established caterer in the area.
This is an example of an established business (since 1991, and awarded best caterer by Detroit News in 2010) that realized their presence online didn't reflect their quality of service and word of mouth reputation.
Instabottles, one of the most popular apps in the Chicago night-life scene, has been featured by the likes of Entrepreneur, CRAINS, and the Chicago Tribune. By downloading Instabottles, adults looking to attend a busy club can have their table reserved in advance and completely skip the line.
Ellis Anthony Agency is working together to create targeted Instagram and Facebook advertisements that capture the millennial market of Wrigleyville, River North, and the Loop in Chicago, IL.
Fuse 45 is a a 45-minute circuit-based workout that’s high intensity and virtually no impact. EAA has teamed up with the multiple location franchise to increase all social metrics on Instagram in order to increase leads, and overall online credibility. Furthermore, EAA has evaluated Fuse 45's target market and strategized each post, and each post's targeting, to be of value to the target demographic.
Dance MT, one of the most established group dances in Metro Detroit, works with us to target people who have specific interests in the area (ie. dance, meditation, yoga, Wayne State University, CCS) and convert them to attendees.
By doing this through Instagram and Facebook we are bringing their target market to their weekly events. Furthermore, we are providing them with click through data to show them that people are paying them because of the targeted posts and ads on social media.
This is an example of an established company who realized they were missing out on "getting in front of" a specific market proven to be active on social media.
TYLER LASSER REAL ESTATE
Tyler Lasser Real Estate specializes in finding younger individuals and couples homes in the Metro Detroit area. By partnering with EAA, TLR was able to run high ROI Facebook advertisements which targeted college grads interested in first time homes in the "248" area code (Rochester, Troy, Birmingham etc).
Dancing Made-EZ is a ballroom dance school near Cleveland, Ohio which noticed that their main instructor wasn't being marketed at all on social media. This meant that there was no way for an online community to build up around his work and their conversations, and furthermore, no way for new eyes and leads to come from online platforms.
JOY: Freedom in Motion offers Gyrotonic, Gyrokinesis, Pilates, and yoga instruction to help their clients live a more joyful and expansive life. Since the type of content that can be shared frequently by JOY is very uplifting they realized the potential for building a strong community through social media and content.